ABOUT ME
Coaching with me
Sometimes the most powerful shifts begin with a thoughtful conversation.
People often seek coaching when they sense something in their personal life, career, or business no longer quite fits, but what comes next isn't yet clear. Coaching offers a space to hear yourself think. From that space, new insight and possibilities can come into view.
In my own experience, any journey from A to B is rarely a straight line. The most interesting work often happens in the messy middle, when we’re willing to sit with uncertainty and resist the urge to get it all figured out.
We begin to notice what matters most , what’s getting in the way, and what new directions might be opening up.
This is the kind of work I love, working creatively with the process. Often, the most meaningful insights come when we least expect them, and from these moments, small and significant shifts can begin to take place.
I draw on Transactional Analysis (TA) as a framework to listen deeply and support your thinking, helping you to notice patterns, beliefs, and ways of relating that may be shaping your choices.
• What isn’t being said?
• What patterns are emerging here?
• What beliefs might be limiting your choices?
Coaching is not about me giving advice or telling you what to do. For me, coaching is a reflective and collaborative partnership. We work together as equals, and you set the agenda. You are resourceful and have the capacity to drive change.
"You don't need to see the whole staircase,
just take the first step."
Martin Luther King Jr.
Memberships & ethics
EMCC UK Associate Member - I abide by their Code of Ethics
Registered Member, BACP
Life Coaching & Executive Coaching Insurance
Ongoing supervision & CPD
GDPR compliant, ICO registered
Training & qualifications
EMCC Global Individual Accreditation (EIA) – Practitioner Level
2025 - 2026:
I am currently working towards Senior Practitioner Level,EMCC Global Individual Accreditation (EIA)
2004 - 2008
Transactional Analysis Counselling & Psychotherapy Training,
at The South Manchester Centre for Psychotherapy
Diploma in Integrative Psychotherapy,
at Elan Training and Development, Manchester
My background
My coaching practice is grounded in 35 years of diverse, creative work.
Since the early 90s, my career has spanned commercial design, product management, psychotherapy, community arts, and art education.
After 13 years in branded sportswear, I shifted from product design to working creatively with people, keen to reignite my creativity and find deeper meaning in my work. I happily found my way into community arts and arts-in-health, delivering art-based workshops in healthcare, educational and business settings.
From 2004 - 2008, I undertook psychotherapy training in Transactional Analysis. This was a personally reflective and growthful journey that led me to 1-1 private practice while raising my family.
I loved being creative with my own young children - they had chubby crayons in their hands before they could crawl or talk! When they started primary school, I became aware of the lack of art provision in schools and often, in homes too. In response to this, I founded The Imagination Box in 2016, where I create affordable printable art resources to help teachers and caregivers bring creativity into children’s lives. To date, these resources have been downloaded more than 250,000 times, supporting kids of all backgrounds and abilities in classrooms across the world.
My career journey has shaped the way I work today. I coach to ignite creative thinking and deep reflection.
Book a free call or email me if you would like to explore working with me.
"Perhaps imagination is just
intelligence having fun."
George Scialabba